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January 27, 2014

Mtg: Flexible, Thin Film CIGS PV and Applications in Premium Markets

by @ 2:53 pm. Filed under ALL, Electrical/Power, Optics/Displays, Semiconductors
 

WEDNESDAY February 12, 2014
SCV Photovoltaics Chapter
– investor interest, flexible substrate, pricing …
Speaker: Amit Kumar, Chairman, Ascent Solar Technologies
Time: Networking and refreshments at 6:30 PM; Presentation at 7:00 PM
Cost: none
Place: Palo Alto Research Center, Pake Auditorium, 3333 Coyote Hill Road, Palo Alto
RSVP: not required
Web: www.ewh.ieee.org/r6/scv/pv

While most agree that solar markets will continue to grow as technology and costs improve, the capital intensive nature of this business and competition from fossil fuels and other factors have created stresses in this industry.  Numerous private and publicly traded solar module manufacturers have failed and many others are under tremendous pressure.  Specifically in the CIGS space, many companies have failed even after investing hundreds of millions or billions of dollars.  As a result investor interest has waned and companies need to develop newer business models.  Ascent Solar (ASTI) which went public in 2007 has transitioned to a model where it is able to sell products at a price that can be 100 times higher than conventional prices.  ASTIâ??s thin film CIGS cells, built on a flexible substrate, enable applications in multiple markets, where such premium pricing can be achieved.  Many module manufacturers have discussed entering these premium markets, however there are many considerations that affect executing such a strategy.  Ascent has pivoted to access these premium opportunities, while maintaining the ability to address conventional markets.  This talk will discuss many of the challenges in pivoting, and how ASTI has addressed them.  The talk will present insights on how such a strategy can change the way investors view and monitor the success of the company, how the capital needs are reduced, and how investment focus changes- for example efficiency may not be as important as before.

20140212scv

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