IEEE Press and Wiley Create Joint Imprint

On December 2, 2000, the IEEE Executive Committee approved a proposal enabling the IEEE Press to join John Wiley & Sons in a co-branded imprint that will include future titles from both publishers. Under the plan, the IEEE Press will work with authors to acquire titles, and Wiley will handle everything else: production, marketing, warehousing, sales, and order fulfillment. Wiley will also contribute [some of] its own electrical and electronics engineering titles to the imprint, subject to IEEE review. Books in the co-branded imprint will carry the logos of both organizations. Each party will be responsible for its own expenses, and Wiley will pay a royalty to the IEEE from sales of the books in the imprint. Implementation of the plan was completed in April 2001.

According to the IEEE Press, the plan presents the opportunity to advance the mission of the IEEE book program, providing essential books for IEEE members at a discount and enhancing the image of the IEEE within the technical community. At the same time, the IEEE expects to significantly reduce the costs of the book program by taking advantage of Wiley's economies of scale in production and worldwide marketing. The IEEE member benefit of a 15% discount for IEEE Press books was preserved in the partnership agreement, and that feature was extended to Wiley books included in the imprint.

According to Janet Bailey, Executive Publisher, Scientific, Technical, and Medical Publishing, John Wiley & Sons, Inc., the alliance builds on the strengths of both organizations and "enable(s) us to better meet the information needs of engineers," which, as Bailey noted, Wiley has served for over one hundred years. Anthony Durniak, IEEE Staff Executive of Publications, added that the partnership "helps us more effectively serve IEEE members and the engineering community at large."

Those interested in having their work published and globally distributed under the Wiley-IEEE co-brand should follow the IEEE Press Proposal Guidelines provided on the Web at http://www.ieee.org/organizations/pubs/press/prpgd.htm.

Potential CPMT authors of books should contact:

CPMT IEEE Press Liaison
Joe E Brewer
University of Florida
386-445-2593
j.brewer@ieee.org

IEEE Press books can be purchased on the Web at http://shop.ieee.org/store; note the instructions for requesting the IEEE member discount from Wiley. Wiley's Web site is located at http://www.wiley.com.

John Wiley & Sons, Inc., was founded in 1807, and it is a global publisher of print and electronic products. The company specializes in scientific, technical, and medical books and journals; professional and consumer books and subscription services; and textbooks and educational materials for undergraduate and graduate students as well as lifelong learners. The Wiley family remains actively involved in the business, which is traded on the NYSE. The IEEE brings to the partnership its status as the world's largest technical professional society, with more than 360,000 members in approximately 150 countries. Through these members, the IEEE is a leading authority in all areas of electrical engineering. The IEEE produces nearly 30 percent of the world's literature in the electrical and electronics engineering and control technology fields. It has created more than 800 active consensus standards, and sponsors or cosponsors more than 300 technical conferences each year.

John Wiley & Sons is headquartered in the US, and has over 150 US sales representatives selling and marketing co-branded books to trade, library, college, and university markets. Wiley also has wholly-owned warehouses and marketing teams in the US, Canada, Germany, UK, Australia, and Singapore. Wiley also has an outstanding relationship with online sales markets. Together, the Wiley-IEEE combination ranks among the top 30 in sales on Amazon and FatBrain.

The inventory of the IEEE Press was transferred to Wiley by April 2. To date, nearly 200 IEEE Press titles are now being distributed through Wiley's warehouses. While all production, sales and marketing responsibilities now belong to Wiley, the editorial responsibility for all co-branded books still remains with the IEEE Press Department in Piscataway, New Jersey. The IEEE Press is in charge of acquiring new titles. The process of handling new acquisitions includes the evaluation of book proposals, the solicitation of peer reviews, and providing authors with guidance throughout the various stages of manuscript development. The Wiley-IEEE [Press] series is committed to publishing at least 30 new titles per year through 2005, which will cover a full range of disciplines of interest to IEEE members. Additionally, Wiley's electrical engineering and computer science editors can nominate their publications for inclusion in the co-branded series.

The IEEE Press team, led by Catherine Faduska, Senior Acquisitions Editor,includes John Griffin, Acquisitions Editor; Anthony Ven Graitis, Project Editor; Christina Kuhnen, Associate Acquisitions Editor; and Lani Angso, Staff Assistant. The IEEE Press has become part of the newly formed Book & Information Services (BIS) Department, directed by Kenneth Moore.