IEEE Computer Society and GBC/ACM

7:00 PM, Thursday, February 17, 2011

IBM Innovation Center, 404 Wyman Street, Waltham, MA

The Client Rules for Visual Design: Best Practices for Insuring Quality in Your Product

Russ Brami

Visual design for software and web is comparable in quality to that of music and art: most of it is mediocre or even terrible. In this presentation, I will present examples of the best visual design from around the world and across a broad range of products by many designers to see what they have in common. You will learn to decode the language of visual narrative and brand, typography, composition, color and metaphor so that you can insure that you and the visual designers you work with arrive at the best possible outcomes.

Russ Brami is a visual designer, cartographer and sculptor of interactive work. He has designed books, corporate web sites and web applications, maps and artwork for about thirty years. His work has been featured in the international design books published by “Graphis” and his sculpture shown in museums around the United States. Clients for software and web design include Charles River Development, Thomson-Reuters, State Street, Fidelity, Kurzweil Applied Intelligence and Cadence Design Systems.

The IBM Innovation Center < https://www-304.ibm.com/jct09002c/isv/spc/waltham.pdf> is located at 404 Wyman Street, Waltham. There is free parking in the garage at the north end of the building. To reach the meeting room, walk out the front of the garage and around to your right to the front door of the building. Directions to the room will be available when you sign in at the front desk.

We will be taking Russ to dinner at the Green Papaya after the talk at about 9pm.

Up-to-date information about this and other talks is available online at https://ewh.ieee.org/r1/boston/computer/. You can sign up to receive updated status information about this talk and informational emails about future talks at https://mailman.mit.edu/mailman/listinfo/ieee-cs, our self-administered mailing list.

For more information contact Peter Mager (p.mager at computer.org)

Updated: December 15, 2010.