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The IEEE Central Texas Consultants Network is an affinity group of the Institute of Electrical and Electronics Engineers, Inc. (IEEE) Region 5 Central Texas Section.
Objective
The Consultants Network promotes the development of members' careers through professional and social networking, including publicizing members' skills and sharing potential professional opportunities, and supports the IEEE Central Texas Section.
Meetings - General Information
The Consultants Network meets monthly. Except when meeting jointly with other groups, the Consultants Network meets on the fourth Wednesday of each month. Meetings usually begin with informal networking from 6:00 to 6:30 p.m., followed by presentations from 6:30 to 8:00 p.m. by experts in technology, marketing, sales, advertising, financial or legal needs of small businesses and special needs of consultants.
Advance Information
The IEEE Consultants Workshop will be held on Wednesday, August 28, 2013, 1 pm to 6 pm,
in the "Bldg-A" Auditorium at the 7700 W. Parmer Lane Business Park.
The focus will be on: "Manage Your Career - Don't Get Blindsided by Reality."
June 2013 Meeting
| Topic: | It's a Mad, Mad, Mad World of Mobile Marketing |
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| Abstract: |
NEWS FLASH !! Mobile Marketing is taking over the world of Marketing. This interactive, case-driven session, is an attempt to understand what factors make mobile marketing so special, and whether / how it is different from traditional marketing. Considering that everyone is now a mobile marketer, what does it really mean to have a successful "Mobile Marketing Campaign"? What are the hidden challenges and naked opportunities? And how can one drive additional business or improve profitability using the right Mobile Marketing techniques. Get to this session to find out whether this mad, muddled world of Mobile Marketing is indeed the solution to effective marketing or just Snake Oil.
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| Speaker: | C. K. Kumar |
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| Speaker's Bio: |
C. K. Kumar is a consummate Marketing and Strategy professional who has spent the past 16 years in several technology and marketing roles in start-ups and large companies including AMD and Synopsys. His diverse work experience includes engineering roles in semiconductor and marketing / strategy roles in technology. He is currently helping a couple of local startups on their marketing and business strategies. He has an MS in Computer Engineering from UT / University of Toledo and an MBA from Stern School of Business at NYU.
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| Date & Time: | Wednesday, June 26, 2013 : networking at 6:00 p.m., business and program from 6:30 to 8:30 p.m. |
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| Location: | PoK-e-Jo's, 2121 W. Parmer Lane at Lamplight Village, Austin, TX 78727 |
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| Map: | map |
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| Cost: | $5.00 minimum charge for the restaurant. Supper is at optional extra cost. |
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| Reservations: | Not required. All interested parties are invited to attend. |
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| RSVP and for more information: | Please email to ctcnaustin at gmail dot com. |
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If you are interested in professional career development and cross-training in varied technical fields, please consider joining the Central Texas Consultants Network. And bring a colleague!
Presentation materials, if available, may be obtained after the meeting through the Past Meetings page.
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