IEEE Membership Renewal and Retention 2004

Lee Stogner
Region 3 Membership Development Chair
l.stogner@ieee.org

Beginning in October of each year, the IEEE mails out membership renewal packages to every member.  This begins a yearly campaign to encourage most members to renew early and avoid the year end rush.  Members that renewed their membership online by November 14 were entered into a contest to win a Dell Notebook computer.  Some members renew late in the year and run the risk of interruptions in their membership and subscriptions.  And there are some members that do not renew for financial and other reasons.

Two-thirds of IEEE members that do not renew their membership in any given year are Students and Young Professionals. In talking to IEEE members in this group, the consensus was that this percentage can be substantially reduced through PERSONAL CONTACT from their IEEE colleagues. Personal contact is important in curtailing member attrition at these two important junctures:

  • when a student is nearing graduation
  • when a new GOLD member enters a Section
  • What can Sections do?

    To complete this retention effort and to ensure success, follow-up with the all-important PERSONAL CONTACT

    You may need to discuss the value of IEEE membership.  More information on IEEE Benefits & Services can be found at, http://www.ieee.org/organizations/rab/md/mdprograms.html

    More information on the overall IEEE Membership Renewal program can be found at, http://www.ieee.org/portal/index.jsp?pageID=corp_level1&path=membership/renewal&file=index.xml&xsl=generic.xsl

    Please encourage your young and old members to stay with the IEEE.  Let me know if there is anything that I can do to help.


    IEEE Region 3 eNewsletter Volume 19 No. 1, January 2004, © 2004 IEEE
    IEEE HQ | IEEE Region 3 |
    The Institute of Electrical and Electronics Engineers, Inc.